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Agency Account Handling: Avoiding Blood, Sweat and Tears Sims, Michael (Partners Andrew Aldridge, UK)
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Agency Account Handling: Avoiding Blood, Sweat and Tears
Sims, Michael (Partners Andrew Aldridge, UK)
This book provides marketing, advertising, and branding professionals with the ultimate guide on how to handle a new account and how to successfully keep existing accounts. It is a practical handbook that lays out guidelines, tips, and techniques for professionals looking to keep their clients happy.
204 pages, Illustrations, 1 port
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1 de junio de 2004 |
| ISBN13 | 9780470871591 |
| Editores | John Wiley & Sons Inc |
| Páginas | 256 |
| Dimensiones | 186 × 265 × 19 mm · 526 g |
| Lengua | Inglés |
