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Competitive Advantage in SMEs: Organising for Innovation and Change O Jones
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Competitive Advantage in SMEs: Organising for Innovation and Change
O Jones
Draws on empirical evident to illustrate how SMEs can become more innovative through the introduction of new products and services. This book discusses the effective and efficient use of information technology by broadening management skills and knowledge.
292 pages, Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 2 de abril de 2003 |
| ISBN13 | 9780470843345 |
| Editores | John Wiley & Sons Inc |
| Páginas | 408 |
| Dimensiones | 170 × 244 × 16 mm · 566 g |
| Lengua | Inglés |
| Editor | Jones, Oswald (Manchester Metropolitan University, UK) |
| Editor | Tilley, Fiona (University of Leeds, UK) |
