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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers Poynter, Ray (The Future Place, Nottingham, UK)
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The Handbook of Online and Social Media Research: Tools and Techniques for Market Researchers
Poynter, Ray (The Future Place, Nottingham, UK)
Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these innovations are being used by the leaders in the field.
464 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 13 de agosto de 2010 |
| ISBN13 | 9780470710401 |
| Editores | John Wiley & Sons Inc |
| Páginas | 464 |
| Dimensiones | 179 × 252 × 31 mm · 994 g |
| Lengua | Inglés |
