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Advertising and Society: An Introduction Cj Pardun 2.º edición
Advertising and Society: An Introduction
Cj Pardun
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.
312 pages, Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de agosto de 2013 |
| ISBN13 | 9780470673096 |
| Editores | John Wiley and Sons Ltd |
| Páginas | 312 |
| Dimensiones | 174 × 243 × 15 mm · 484 g |
| Lengua | Inglés |
| Editor | Pardun, Carol J. (University of South Carolina, USA) |