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If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity Rob Adams
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If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity
Rob Adams
Business Professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. Adams outlines a simple and effective market validation and testing strategy that is proven, giving entrepreneurs and managers the ability to dramatically improve the prospect of product success.
256 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 28 de abril de 2010 |
| ISBN13 | 9780470563632 |
| Editores | John Wiley & Sons Inc |
| Páginas | 224 |
| Dimensiones | 156 × 235 × 15 mm · 410 g |
| Lengua | Inglés |
