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Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them Peter Shankman
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Can We Do That?!: Outrageous PR Stunts That Work -- And Why Your Company Needs Them
Peter Shankman
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't.
212 pages, Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1 de diciembre de 2006 |
| Fecha de lanzamiento original | 2007 |
| ISBN13 | 9780470043929 |
| Editores | John Wiley & Sons Inc |
| Páginas | 224 |
| Dimensiones | 154 × 231 × 17 mm · 276 g |
| Lengua | Inglés |
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