The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors - DiZazzo, Ray (DiZazzo Media, USA) - Libros - Taylor & Francis Ltd - 9780415787796 - 27 de junio de 2017
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The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors 1.º edición

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This book offers corporate writers, producers and directors an accessibly-written, hands-on guide to practical techniques important in producing high-quality, nuanced work in a corporate environment. Exploring each phase of media development?project inception, client interactions, scriptwriting, preproduction, casting, auditions, production and postproduction?author Ray DiZazzo teaches readers how to "know what works" in corporate media, as well as an ability to focus on the nuance and subtleties that elevate typical media to a higher quality standard, whether it?s crafting an intelligent script, framing and lighting a shot correctly, or knowing what transition to use in the editing suite.

The book also features case studies illustrating real-life scenarios from the author and other corporate professionals, demonstrating these crucial techniques in practice. The Corporate Media Toolkit is a must-read for professionals and newcomers alike to bring their corporate media skills to the next level.


148 pages, 30 black & white illustrations

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 27 de junio de 2017
ISBN13 9780415787796
Editores Taylor & Francis Ltd
Páginas 124
Dimensiones 131 × 199 × 9 mm   ·   154 g
Lengua Inglés  

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