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Pathways to Public Relations: Histories of Practice and Profession - Routledge New Directions in PR & Communication Research Saint John, Burton, III 1.º edición
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Pathways to Public Relations: Histories of Practice and Profession - Routledge New Directions in PR & Communication Research
Saint John, Burton, III
Pathways to Public Relations provides a synthesis of a complicated arena that no other edited volume has attempted. With its wide range of historical perspectives and multiple levels of analysis that fully contextualizes public relations, this book showcases a range of cultural and contextual aspects from a diverse range of historians active within the public relations field.
392 pages, 1 black & white tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 17 de abril de 2014 |
| ISBN13 | 9780415660358 |
| Editores | Taylor & Francis Ltd |
| Género | Aspects (Academic) > Business Aspects |
| Páginas | 392 |
| Dimensiones | 156 × 234 × 28 mm · 890 g |
| Lengua | Inglés |
| Editor | L'Etang, Jacquie (University of Stirling, UK) |
| Editor | Opdycke Lamme, Margot (University of Alabama, USA) |
| Editor | St. John III, Burton (Old Dominion University, USA) |
