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Consuming Books: The Marketing and Consumption of Literature - Routledge Interpretive Marketing Research
Consuming Books: The Marketing and Consumption of Literature - Routledge Interpretive Marketing Research
A key text containing something for everyone, Consuming Books not only complements the ‘how-to’ genre but provides the depth that previous studies of book consumption conspicuously lack.
240 pages, 6 black & white illustrations, 3 black & white tables, 1 black & white halftones, 5 black
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de marzo de 2006 |
| ISBN13 | 9780415367677 |
| Editores | Taylor & Francis Ltd |
| Páginas | 224 |
| Dimensiones | 156 × 234 × 19 mm · 498 g |
| Lengua | Inglés |
| Editor | Brown, Stephen (University of Ulster, Northern Ireland) |