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Brands - Routledge Introductions to Media and Communications Marcel Danesi 1.º edición
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Brands - Routledge Introductions to Media and Communications
Marcel Danesi
Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture.
176 pages, 7 Line drawings, black and white; 15 Halftones, black and white; 18 Tables, black and whi
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 17 de mayo de 2006 |
| ISBN13 | 9780415279970 |
| Editores | Taylor & Francis Ltd |
| Páginas | 172 |
| Dimensiones | 150 × 220 × 20 mm · 340 g |
| Lengua | Inglés |
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