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The Americanisation of European Business - Routledge International Studies in Business History 1.º edición
The Americanisation of European Business - Routledge International Studies in Business History
This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.
256 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 7 de mayo de 1998 |
| ISBN13 | 9780415171915 |
| Editores | Taylor & Francis Ltd |
| Páginas | 252 |
| Dimensiones | 150 × 220 × 20 mm · 590 g |
| Lengua | Inglés |
| Editor | Bjarnar, Ove |
| Editor | Kipping, Matthias |