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International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management 1.º edición
International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management
This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.
224 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 18 de diciembre de 2020 |
| ISBN13 | 9780367730369 |
| Editores | Taylor & Francis Ltd |
| Páginas | 232 |
| Dimensiones | 232 × 155 × 17 mm · 356 g |
| Lengua | Inglés |
| Editor | Desbordes, Michel |
| Editor | Richelieu, Andre |