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Visual Public Relations: Strategic Communication Beyond Text - Routledge New Directions in PR & Communication Research Simon Collister 1.º edición
Visual Public Relations: Strategic Communication Beyond Text - Routledge New Directions in PR & Communication Research
Simon Collister
This book brings together a broad, diverse range of radical approaches to PR focussing on the increasingly vital role that visual, sensory and physical elements play in shaping communication. Engaging with critical and cultural theories, it outlines how non-textual forces play a central role in how PR works and explores the f
218 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de septiembre de 2020 |
| ISBN13 | 9780367666897 |
| Editores | Taylor & Francis Ltd |
| Páginas | 218 |
| Dimensiones | 233 × 155 × 21 mm · 342 g |
| Lengua | Inglés |
| Editor | Collister, Simon (University of the Arts London, London College of Communication, UK) |
| Editor | Roberts-Bowman, Sarah (University of the Arts, London College of Communication, UK) |