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The Routledge Companion to Advertising and Promotional Culture - Routledge Media and Cultural Studies Companions Emily West 2.º edición
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The Routledge Companion to Advertising and Promotional Culture - Routledge Media and Cultural Studies Companions
Emily West
This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.
404 pages, 6 Tables, black and white; 2 Line drawings, black and white; 23 Halftones, black and whit
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 4 de abril de 2023 |
| ISBN13 | 9780367645106 |
| Editores | Taylor & Francis Ltd |
| Páginas | 404 |
| Dimensiones | 150 × 220 × 20 mm · 840 g |
| Lengua | Inglés |
| Editor | McAllister, Matthew P. (Pennsylvania State University, USA) |
| Editor | West, Emily (University of Massachusetts, Amherst, USA) |
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