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Nation Branding in Europe - Routledge Focus on Nation Branding 1.º edición
Nation Branding in Europe - Routledge Focus on Nation Branding
This book provides an explanation of nation branding theory and practice within the European context, exploring how countries build and manage their reputations globally. Each chapter focuses on a specific European country, selected from a cross-section of countries to provide a breadth of cases from across the continent.
128 pages, 3 Line drawings, black and white; 2 Tables, black and white; 3 Illustrations, black and w
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 2 de agosto de 2021 |
| ISBN13 | 9780367540135 |
| Editores | Taylor & Francis Ltd |
| Páginas | 110 |
| Dimensiones | 222 × 141 × 16 mm · 278 g |
| Lengua | Inglés |
| Editor | Freire, Joao |