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Media Management Matters: Challenges and Opportunities for Bridging Theory and Practice - Media Management and Economics Series 1.º edición
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Media Management Matters: Challenges and Opportunities for Bridging Theory and Practice - Media Management and Economics Series
This edited volume explores media management as engaged scholarship, bridging theory and practice and discussing collaboration between academia, policymakers, and the media industry. Covering topics such as business models in digital news and small-market sustainability, it encourages actionable knowledge for industry decision makers.
266 pages, 4 Line drawings, black and white; 7 Tables, black and white
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 31 de marzo de 2020 |
| ISBN13 | 9780367210991 |
| Editores | Taylor & Francis Ltd |
| Páginas | 266 |
| Dimensiones | 150 × 220 × 20 mm · 453 g |
| Lengua | Inglés |
| Editor | Evens, Tom |
| Editor | Rohn, Ulrike |
