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How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations M. Morley 2nd ed. 2002 edition
How to Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
M. Morley
This is an updated and revised edition of the author's successful and ground breaking book on international public relations and global reputation. This book shows how to achieve a global reputation and why this makes a vital contribution to the survival and success of the corporation.
240 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 29 de mayo de 2002 |
| ISBN13 | 9780333987773 |
| Editores | Palgrave Macmillan |
| Páginas | 228 |
| Dimensiones | 140 × 216 × 14 mm · 312 g |
| Lengua | Inglés |