Advertising, Alcohol Consumption, and Mortality: An Empirical Investigation - Peter A. Cook - Libros - Bloomsbury Publishing Plc - 9780313294570 - 15 de agosto de 1995
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Advertising, Alcohol Consumption, and Mortality: An Empirical Investigation

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An empirical econometric study that tests an earlier worldwide survey showing that advertising has had little impact on total alcohol consumption or adverse outcomes associated with drinking. In addition they focus on mortality rates over the 40 year study period of three diseases clearly related to the consumption of alcohol.


184 pages, bibliography, indexes

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 15 de agosto de 1995
ISBN13 9780313294570
Editores Bloomsbury Publishing Plc
Páginas 176
Dimensiones 155 × 235 × 11 mm   ·   426 g
Lengua Inglés  

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