Daniel Lyons

Options: the Secret Life of Steve Jobs Daniel Lyons Reprint edition

Welcome to the mind?to the world?of Fake Steve Jobs. Fake Steve the counterintuitive management guru: ?Obviously we can?t literally put our employees? lives at risk. But we have to make them feel that way.? Fake Steve the celebrity hobnobber: ?I like Bono. He?s the only person I know who?s more self-absorbed than I am.?

Options is the book that had the critics howling?with laughter:

?A voice for our own digital age.... Mac-slappingly funny.??Newsweek.com
?Hilarious.??New York Times
?There?s a laugh-out-loud moment on nearly each one of the book?s pages.??Wall Street Journal
?Wickedly funny.??San Francisco Chronicle