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Content Critical: Gaining Competitive Advantage Through High-Quality Web Content Gerry McGovern 1.º edición
Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
Gerry McGovern
The web's made everyone a publisher, so what's going to make people read what YOU write? The answer is high-quality, well-written, reader-focused, compelling content. This is the book that explores what "killer content" actually is, and shows how to create it for yourself.
256 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de octubre de 2001 |
| ISBN13 | 9780273656043 |
| Editores | Pearson Education Limited |
| Páginas | 256 |
| Dimensiones | 170 × 209 × 15 mm · 317 g |
| Lengua | Inglés |
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