Nudging - Riccardo Viale - Libros - MIT Press Ltd - 9780262544443 - 4 de octubre de 2022
En caso de que portada y título no coincidan, el título será el correcto

Riccardo Viale
Nudging

Precio
$ 22,99
sin IVA

Pedido desde almacén remoto

Entrega prevista 19 de jun. - 9 de jul.

Nuestros clientes opinan:

Política de devolución de 14 días conforme a la legislación europea de protección de los consumidores
Mejor valorado en Trustpilot
Añadir a tu lista de deseos de iMusic

How "nudges" by government can empower citizens without manipulating their preferences or exploiting their biases.

We're all familiar with the idea of "nudging"--using behavioral mechanisms to encourage people to make certain choices--popularized by Richard Thaler and Cass Sunstein in their bestselling 2008 book Nudge. This approach, also known as "libertarian paternalism," goes beyond typical programs that simply provide information and incentives; nudges can range from automatic enrollment in a pension plan to flu-shot scheduling. In Nudging, Riccardo Viale explores the evolution of nudging and proposes new approaches that would empower citizens without manipulating them paternalistically. He shows that we can use the tools of the behavioral sciences without abandoning the principle of conscious decision-making.
 
Viale discusses the work of Herbert Simon, Gerd Gigerenzer, Daniel Kahneman, and Amos Tversky that laid the foundation of behavioral economics, describes how policy makers have sought to help people avoid bad decisions, offers examples of effective nudging, and considers how to nudge the nudgers. How can we tell good nudges from bad nudges? Viale explains that good nudges help us avoid bias and encourage deliberate decision making; bad nudges, on the other hand, use bias to nudge people unconsciously into unintentional behaviors. Bad nudges attempt to compel decisions based on economic rationality. Good nudges encourage decisions based on a pragmatic, adaptive, ecological kind of rationality. Policy makers should take note.

248 pages, 2 black and white illustrations

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 4 de octubre de 2022
ISBN13 9780262544443
Editores MIT Press Ltd
Páginas 248
Dimensiones 237 × 161 × 25 mm   ·   502 g
Lengua Inglés  

Mas por Riccardo Viale

Mostrar todo

Mere med samme udgiver

Ver todo de Riccardo Viale ( Ej. Book , Hardcover Book y Paperback Book )