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Shapeholders: Business Success in the Age of Activism Mark Kennedy
Shapeholders: Business Success in the Age of Activism
Mark Kennedy
Many companies fail to anticipate activism, and they flounder on first contact. Mark R. Kennedy examines the different languages that shapeholders and companies speak and their contrasting metrics for what constitutes acceptable business practice. Executives, he argues, must be visionaries who find collaborations to diffuse tensions.
304 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 9 de mayo de 2017 |
| ISBN13 | 9780231180566 |
| Editores | Columbia University Press |
| Páginas | 304 |
| Dimensiones | 236 × 164 × 28 mm · 552 g |
| Lengua | Inglés |