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Surfing the Global Tide: Automotive Giants and How to Survive Them M. Wynn-Williams
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Surfing the Global Tide: Automotive Giants and How to Survive Them
M. Wynn-Williams
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies the fundamental economies of scale and firm organizational structure.
288 pages, 12 black & white tables, 40 figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 22 de abril de 2009 |
| ISBN13 | 9780230579248 |
| Editores | Palgrave Macmillan |
| Páginas | 271 |
| Dimensiones | 155 × 235 × 20 mm · 560 g |
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