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Scenario Planning - Revised and Updated: The Link Between Future and Strategy Mats Lindgren Revised and updated edition
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Scenario Planning - Revised and Updated: The Link Between Future and Strategy
Mats Lindgren
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
216 pages, 4 figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 31 de marzo de 2009 |
| ISBN13 | 9780230579194 |
| Editores | Palgrave Macmillan |
| Páginas | 204 |
| Dimensiones | 164 × 236 × 23 mm · 478 g |
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