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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents J. Bateman
Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
312 pages, 99, 10 black & white tables, 89 figures
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 17 de abril de 2008 |
| ISBN13 | 9780230302341 |
| Editores | Palgrave Macmillan |
| Páginas | 312 |
| Dimensiones | 140 × 216 × 19 mm · 414 g |