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Industrial Design, Competition and Globalization
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Industrial Design, Competition and Globalization
Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
264 pages, 8 black & white illustrations, 13 figures, 11 black & white tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 19 de noviembre de 2009 |
| ISBN13 | 9780230203495 |
| Editores | Palgrave Macmillan |
| Páginas | 250 |
| Dimensiones | 163 × 222 × 20 mm · 408 g |
| Lengua | Inglés |
| Editor | Bryson, J. |
| Editor | Rusten, G. |
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