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Big in Asia: 25 Strategies for Business Success M. Backman 2nd ed. 2003 edition
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Big in Asia: 25 Strategies for Business Success
M. Backman
Companies operating in post-crisis Asia find themselves confronted by obstacles that hinder development and progress. By focusing on the main difficulties faced by companies it provides a series of strategies for business success and show how to avoid failure in Asia. This is an essential guide for companies who wish to make it big in Asia.
448 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 10 de octubre de 2002 |
| ISBN13 | 9780230000278 |
| Editores | Palgrave Macmillan |
| Páginas | 339 |
| Dimensiones | 157 × 234 × 24 mm · 674 g |
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