Beyond Pleasure and Pain: How Motivation Works - Social Cognition and Social Neuroscience - Higgins, E. Tory (Stanley Schachter Professor of Psychology, Professor of Management, and Director of the Motivation Science Center, Stanley Schachter Professor of Psychology, Professor of Management, and Director of the Motivation Science Center, Columbi - Libros - Oxford University Press Inc - 9780199765829 - 20 de octubre de 2011
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Higgins, E. Tory (Stanley Schachter Professor of Psychology, Professor of Management, and Director of the Motivation Science Center, Stanley Schachter Professor of Psychology, Professor of Management, and Director of the Motivation Science Center, Columbi
Beyond Pleasure and Pain: How Motivation Works - Social Cognition and Social Neuroscience

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How does motivation work? Scientific research shows that people are motivated to be effective in different ways that go beyond the pursuit of pleasure and the avoidance of pain. In this text, E. Tory Higgins provides a new theory of motivation that argues that people are motivated by the pursuit of value, truth, and control, but the central story to motivation lies in how these elements work together..

544 pages, Illustrations

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 20 de octubre de 2011
ISBN13 9780199765829
Editores Oxford University Press Inc
Páginas 576
Dimensiones 167 × 242 × 30 mm   ·   1,01 kg
Lengua Inglés  

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