Aligning for Advantage: Competitive Strategies for the Political and Social Arenas - Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK) - Libros - Oxford University Press - 9780199604746 - 15 de abril de 2014
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Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK)
Aligning for Advantage: Competitive Strategies for the Political and Social Arenas

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The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.

256 pages

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 15 de abril de 2014
ISBN13 9780199604746
Editores Oxford University Press
Páginas 256
Dimensiones 156 × 241 × 19 mm   ·   544 g
Lengua Inglés  

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