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Information Orientation: The Link to Business Performance Marchand, Donald A. (Professor, Information Management and Strategy, Professor, Information Management and Strategy, IMD International, Lausanne)
Information Orientation: The Link to Business Performance
Marchand, Donald A. (Professor, Information Management and Strategy, Professor, Information Management and Strategy, IMD International, Lausanne)
This book presents a method of measuring effective information use, Information Orientation, which determines the degree to which companies implement and realize the synergies across: information behaviours and values; management practices; and IT practices.
328 pages, figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 11 de enero de 2001 |
| ISBN13 | 9780199240678 |
| Editores | Oxford University Press |
| Páginas | 328 |
| Dimensiones | 162 × 241 × 22 mm · 661 g |
| Lengua | Inglés |