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The Management of Technological Innovation: Strategy and Practice Dodgson, Mark (Director, Technology and Innovation Management Centre, University of Queensland Business School, University of Queensland Business School) Revised edition
The Management of Technological Innovation: Strategy and Practice
Dodgson, Mark (Director, Technology and Innovation Management Centre, University of Queensland Business School, University of Queensland Business School)
The management of technological innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.
402 pages, numerous tables and figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 7 de febrero de 2008 |
| ISBN13 | 9780199208524 |
| Editores | Oxford University Press |
| Páginas | 402 |
| Dimensiones | 198 × 257 × 29 mm · 1,08 kg |
| Lengua | Inglés |