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When Firms Change Direction Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)
When Firms Change Direction
Huff, Anne Sigismund (Professor, Graduate School of Business Administration, Professor, Graduate School of Business Administration, Universtiy of Colorado, USA)
The authors advance a new theory of the firm that incorporates behavioural and economic theories with cognitive theory. The book makes a case for predicting strategic change in firms.
280 pages, numerous line figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de febrero de 2001 |
| ISBN13 | 9780195136432 |
| Editores | Oxford University Press Inc |
| Páginas | 288 |
| Dimensiones | 231 × 152 × 20 mm · 536 g |
| Lengua | Inglés |