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Behind the Wheel at Chrysler: the Iacocca Legacy Doron P. Levin Reprint edition
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Behind the Wheel at Chrysler: the Iacocca Legacy
Doron P. Levin
A Detroit Free Press reporter demythologizes Lee Iacocca?s leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. ?Everyone who cares about american industry should read [this book]? (New York Times Book Review). Index.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 17 de octubre de 1996 |
| ISBN13 | 9780156004749 |
| Editores | Mariner Books |
| Páginas | 368 |
| Dimensiones | 138 × 22 × 212 mm · 462 g |
| Lengua | Inglés |
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