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The Sponsorship Seeker's Toolkit, Fourth Edition
Kim Skildum-Reid
Shows how best-practice sponsorship is not only achievable, but sensible and straightforward. In this title, new material includes the integration of social media into existing strategies, developing leverage ideas for proposals, more case studies, and important trends in the world of corporate sponsorship.
256 pages, illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 16 de julio de 2014 |
| ISBN13 | 9780071825795 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 320 |
| Dimensiones | 235 × 189 × 15 mm · 552 g |
| Lengua | Inglés |
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