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The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value Craig Bouchard Ed edition
The Caterpillar Way: Lessons in Leadership, Growth, and Shareholder Value
Craig Bouchard
In the early 1980s, Caterpillar, Inc lost one million dollars per day for three consecutive years. This book takes you behind the scenes with the CEOs, executive vice presidents, managers, dealers, customers, union bosses, and wall street analysts who were players in Caterpillar's drive to global dominance.
368 pages, Illustrationsstrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de noviembre de 2013 |
| ISBN13 | 9780071821247 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 368 |
| Dimensiones | 164 × 231 × 30 mm · 684 g |
| Lengua | Inglés |