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Managing Product Management: Empowering Your Organization to Produce Competitive Products and Brands Steven Haines Ed edition
Managing Product Management: Empowering Your Organization to Produce Competitive Products and Brands
Steven Haines
A proven methodology for increasing efficiency and innovation: repositioning product management from a supportive function to a partner in organizational strategy
288 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de octubre de 2011 |
| ISBN13 | 9780071769976 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 288 |
| Dimensiones | 236 × 160 × 25 mm · 558 g |
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