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WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace Sean Moffitt Ed edition
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WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace
Sean Moffitt
Advice and how-tos for using customer-driven media and interaction to build, expand, or revive brands.
336 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de enero de 2011 |
| ISBN13 | 9780071749275 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 336 |
| Dimensiones | 157 × 235 × 27 mm · 628 g |
| Lengua | Inglés |
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