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Positioning: The Battle for Your Mind, 20th Anniversary Edition Al Ries 3.º edición
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Positioning: The Battle for Your Mind, 20th Anniversary Edition
Al Ries
This 20th Anniversary Edition makes available to business and marketing professionals---including tens of thousands of Ries and Trout groupies, worldwide---the work that forever changed the way marketing strategy is done.
246 pages, 50ill.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de diciembre de 2000 |
| ISBN13 | 9780071359160 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 272 |
| Dimensiones | 195 × 212 × 26 mm · 572 g |
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