Alpha Dogs: How Your Small Business Can Become a Leader of the Pack - Donna Fenn - Libros - HarperCollins Publishers Inc - 9780060758684 - 1 de mayo de 2007
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Tries to figure out how small businesses in "commodity" industries can outpace the pack, smash their competition and become dominant. The author shows that these star small businesses, or "Alpha Dogs" have eight strategies that make them the leaders of the pack. Each chapter profiles an Alpha Dog who personifies one of the eight strategies.


240 pages, 8 black and white photographs throughout

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 1 de mayo de 2007
ISBN13 9780060758684
Editores HarperCollins Publishers Inc
Páginas 240
Dimensiones 135 × 203 × 15 mm   ·   185 g
Lengua Inglés  

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