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![Cover for Jean-Noel Kapferer · The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands (Hardcover Book) [3 Revised edition] (2025)](https://imusic.b-cdn.net/images/item/original/269/9781398624269.jpg?jean-noel-kapferer-2025-the-luxury-strategy-break-the-rules-of-marketing-to-build-luxury-brands-hardcover-book&class=scaled&v=1737417209)
![Cover for Jean-Noel Kapferer · Kapferer on Luxury: How Luxury Brands Can Grow Yet Remain Rare (Hardcover Book) [Re-issue edition] (2016)](https://imusic.b-cdn.net/images/item/original/121/9780749479121.jpg?jean-noel-kapferer-2016-kapferer-on-luxury-how-luxury-brands-can-grow-yet-remain-rare-hardcover-book&class=scaled&v=1612402321)
