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Measuring the Success of Sales Training: A Step-by-Step Guide for Measuring Impact and Calculating ROI Patricia Pulliam Phillips
Measuring the Success of Sales Training: A Step-by-Step Guide for Measuring Impact and Calculating ROI
Patricia Pulliam Phillips
From renowned ROI experts Jack and Patricia Phillips, this latest collection outlines how to measure the return-on-investment (ROI) of sales training programs and provides real-life case studies that demonstrate how to apply the principles of the ROI Methodology when evaluating these programs.
256 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 28 de febrero de 2013 |
| ISBN13 | 9781562868598 |
| Editores | American Society for Training & Developm |
| Páginas | 264 |
| Dimensiones | 254 × 177 × 13 mm · 476 g |
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